This is another “I told you so” story: Why is the media under-reporting climate change?
“We need the public to be aware that children and even young adults alive today are going to experience the transition to a much more challenging world – unless we make major changes now,” he said.
“Politicians and the private sector respond to the public. So the most important thing is to raise awareness of the risks we’re facing among consumers,” he added.
King was asked if it would take more serious climate-related events for the message to sink in about climate change, to which he replied: “How many more incidences do we need?”
“Each year we see more and more [of those]. Now, here is the problem: why is the media not reporting them as caused by climate change?”
“Instead of reporting each incident as if it was isolated, why can’t the media develop this notion that this is the portent of things to come?” he said.
Translation for those who still don’t get it: The “challenging” world will be deprived of food. So the challenge will be how you intend to survive on the scraps you will be paying exorbitant prices for. The whole connedsumer paradigm is swiftly changing. In a world designed to exploit and profit from every possible resource, this method of doing business falls apart in a world deprived of food.
The media is utterly failing the general public (and the business world) by refusing to investigate the cause of the extreme events and rightly pointing the finger directly at escalating climate change. What we’ve experienced so far is but a tiny fraction of the disasters to come and it’s absolutely critical that this message finally be told.
But nobody listens to me. Not even when I’m right.